The Evolution of Beauty Standards | Blend Skin | Australian Skincare

The Evolution of Beauty Standards

Beauty standards have evolved significantly throughout history, reflecting the ever-changing ideals and values of society. From ancient civilisations to modern times, the perception of beauty has been shaped by cultural, social, and historical factors.

What Were the Beauty Standards in Ancient Civilisations?

In ancient civilisations such as Egypt, Greece, and Rome, beauty was often associated with symmetry, proportion, and physical attributes. In Egypt, for example, a slender figure, almond-shaped eyes, and a straight nose were considered desirable. In Greece, the ideal beauty was characterised by a well-toned body, clear skin, and a small waist. Similarly, in Rome, a fair complexion, full lips, and a curvaceous figure were highly valued.

How Did Beauty Standards Change During the Renaissance?

The Renaissance period witnessed a shift in beauty standards, with a greater emphasis on natural beauty and individuality. Artists like Leonardo da Vinci celebrated the uniqueness of each person's features, promoting a more realistic and humanistic approach to beauty. Pale skin, rosy cheeks, and a rounded figure became popular among women, reflecting the ideal of femininity during this era.

What Were the Beauty Standards in the Victorian Era?

The Victorian era was characterised by strict social norms and ideals of modesty. Women were expected to have a pale complexion, delicate features, and a slender figure. The hourglass silhouette, achieved through corsets and tight-lacing, was considered the epitome of beauty. The emphasis on modesty and restraint influenced not only physical appearance but also fashion and behaviour.

How Have Beauty Standards Changed in the 20th Century?

The 20th century witnessed a significant shift in beauty standards, influenced by factors such as the rise of mass media, globalisation, and changing societal values. In the early 1900s, the Gibson Girl with her athletic yet feminine figure represented the ideal beauty. The 1920s brought the flapper era, characterised by a boyish figure, short hair, and a carefree attitude.

In the mid-20th century, Hollywood played a major role in shaping beauty standards. Icons like Marilyn Monroe popularised the hourglass figure, while Audrey Hepburn introduced a more petite and elegant look. The 1960s saw the emergence of the Twiggy phenomenon, with her thin and androgynous figure challenging traditional beauty ideals.

What are the Beauty Standards of today?

Today, beauty standards have become more diverse and inclusive, embracing a wider range of body types, ethnicities, and gender identities. The body positivity movement has gained momentum, promoting self-acceptance and challenging unrealistic beauty standards. Social media has also played a significant role in shaping beauty ideals, with influencers and celebrities showcasing a variety of looks and styles.

While beauty standards continue to evolve, it is important to recognise that true beauty lies in diversity and individuality. Embracing our unique features and celebrating the beauty in others can lead to a more inclusive and accepting society.

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